Symbol of Emotional Liberation.
We’re leading a cultural movement that encourages emotional expression and self-awareness.
Mission: Healing through Play. Our goal is to build the world’s first Emotional Fitness Empire with Rage Room as our crown jewel where we provide safe spaces across the world for people to heal without any judgement.













Trusted by teams from top global companies

A letter from the founder
Greetings!
I want to invite you into the heart of an idea that sprouted from my own experiences. Rage Room was born from the mounting stress of our world—a world that demands perfection, obedience, and composure while silencing the raw truth of our emotions. We’re told to be polite, composed, “ladylike.” But what about those moments when anger surges, when stress suffocates, when every cell in your body craves release?
I longed for a space where emotions weren’t suppressed, but celebrated. A place where smashing a plate is more than destruction—it’s liberation. Where every swing of a sledgehammer says: I refuse to conform. And when people on social media began voicing the same need for release, we listened. Rage Room was created to honor those voices.
The inspiration didn’t appear out of thin air. Rage Room exists because the world demanded it—because people needed permission to be messy, loud, and unapologetically real. And when you step into that room, you’re not alone. You’re part of a movement that says: We will not be contained.
This isn’t just about smashing glass—it’s about smashing the expectations that confine us. It’s therapy through demolition, stress relief made tangible, and a rebellion against conformity. Here, breaking things is not destruction but transformation: a physical act that frees you from the weight you carry and declares your right to be unapologetically yourself.
Our emotions are expected to fit neatly into boxes. But how many times have you wanted to scream in frustration, to turn pain into something tangible? How often have you felt the urge to rebel against norms that keep your emotions locked away?
The Rage Room experience begins with self-awareness. You step into the room—a raw canvas—and as you wield the sledgehammer, you acknowledge your stress, your anger, your frustration. That awareness is the first step to healing.
Stress relief is a vital cog in the machinery of our lives, yet it often remains elusive. With Rage Room, it’s no longer just a concept but an experience. As you obliterate a vase or shatter glass, you’re not merely breaking objects—you’re breaking free from the chains of stress. The act becomes a metaphor for emotional release. You walk in burdened, and you walk out lighter.
Rage Room is curiosity turned catharsis, stress transformed into strength. It isn’t about violence—it’s about truth. It’s a sanctuary where being raw, messy, and unapologetically yourself is not only allowed, but encouraged.
So, I invite you: step into the chaos with me. Smash the stereotypes. Break the boxes. Rebuild yourself stronger. Together, let’s make emotional liberation not just an idea, but an experience.
With undying enthusiasm and optimism,
Ananya Shetty
We’re looking for investors, franchise owners, mentors, guides, therapists and collaborations with corporates for emotional wellness. Please send me a personalised invite on LinkedIn or write to me at ananya@rageroom.in if you think you can help our ambitious goal to transform emotional wellness in India.
Be unapologetically yourself.
True freedom begins when you drop the masks, the filters, and the pressure to always “hold it together.”
Here, every smash, every shout, every burst of raw emotion is celebrated — not silenced. This is your space to release without judgment, reset your energy, and walk out lighter, stronger, and unapologetically you.
Rage Room isn’t just about breaking objects; it’s about breaking patterns and feeling f-great about yourself.
Established Since
UGC-driven virality making Rage Room a cultural moment
Objects Smashed
From plates to printers, each smash = emotional release
Growth YoY
Proof of product-market love, not just product-market fit

Timeline from 2022
Rage Room’s journey began in October 2022, when Suraj Pusarla launched India’s first Rage Room in Hyderabad. In February 2023, Ananya Shetty opened the country’s second outlet in Bangalore’s Jayanagar, followed by the Mumbai launch in February 2024 and the Surat opening in May 2024. The brand gained national visibility in April 2024 when Suraj pitched Rage Room on Shark Tank India, and in October 2024, Pranav represented the brand on Netflix’s Fabulous Lives of Bollywood Wives. Expansion continued with the Delhi launch in November 2024, where Suraj also made a strategic exit by selling his stake, allowing the company to consolidate under a unified vision for its next phase of growth. A larger outlet was opened in Bangalore’s Indiranagar in January 2025, and by September 2025, Rage Room has further strengthened its presence with upgraded digital offerings.
Emotional Toolbox : awesome products for you to access anywhere
Break items and then create art with broken pieces – you get the whole toolkit delivered to your home.
Multi-Dimensional Reality Breakthrough with different versions of you across multiverse, releasing pain
Channel your rage energy now into WOW-worthy creations. Rage Room was literally born overnight with founder’s frustration!
Mobile Setups : we bring the experience to you
We set up a mobile rage room in your location for a day or two – so that you can smash all to your heart’s content.
We bring the liberation directly to the crowd in malls and public places to generate viral content for your brand/event.
With expert coaches we execute unique unconventional programs that smack your brain and set you on path of accelerated healing.